Mission Statement Template – FREE For You!

Mission Statement Template

The key to client attraction (or if you are a nonprofit, creating buzz and getting more support) is 100% primarily based on your FOOTING. I did a big ole post about footing way back. But basically when I say FOOTING, I’m referring to having an extremely solid and connectable MISSION STATEMENT. And even if you … Continue reading Mission Statement Template – FREE For You!

How Much Should I Charge: Product and Pricing

Frasier: I signed up with a matchmaking service. Niles: Frasier… a matchmaker? I’m surprised you’d use a professional for something as personal as your love life. Frasier: Well, I could say the same thing about you and your doula. Niles: Well, our professional comes highly recommended. Frasier: So does my professional. Niles: Well, my professional’s … Continue reading How Much Should I Charge: Product and Pricing

19 Reasons Why You Started Your Business

Office Space Uh, yeah. - Liz Theresa. 19 Reasons Why You Started Your Business - LizTheresa.com - Boston Internet Marketing Strategy, Coaching, Design. Website Design in Boston MA.

Why be an entrepreneur? These perks might sound familiar. The reasons why you started your business is… 1. Because having a boss sucked. 2. Because you were always late for work anyway. 3. Because you couldn’t make it in show business. 4. Because you like shopping in the middle of the day. 5. Because. SHOES. … Continue reading 19 Reasons Why You Started Your Business

Guest Blog: Please Talk Human To Me!

speakenglish

Sometimes it feels like marketing is trying to out market marketing. As marketing professionals we’re constantly hit with articles, blog posts, webinars and conferences that will help us be better B2B or B2C marketers. What if I told you that the best way to engage your audience (and your prospects) was to talk “human” to … Continue reading Guest Blog: Please Talk Human To Me!

7 reasons to make empathy your business’s top priority

empathy

Are you a part of #TheAfter5Club? It’s a free 14 day challenge hosted by Kelly Lynn Adams — today, she asked us which word we want to embody. I chose EMPATHY. Here’s why… One of my clients recently asked me to take an Emotional Intelligence Assessment. At the idea, I was like, “Psshaww, I’m like … Continue reading 7 reasons to make empathy your business’s top priority

Wondering if you should keep comments enabled on your blog? Read this.

Photo credit: The U.S. Army / Foter / CC BY

This debate is a super hot-button issue in the blogging world. So hold on to your undies, tighten your shoelaces, and secure your spinny-chair. I surveyed as many people as I could on this issue because I think it’s an important one — and found that exactly 100% of them keep comments enabled. Of course, to disable comments … Continue reading Wondering if you should keep comments enabled on your blog? Read this.

UPDATE: I’m still here and I still care about you.

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Hey reader, One of the last things you’ve probably heard from me was something about my big move to Mississippi and my impending arrival into military life. Did you catch that blog? If not, you can check it out here. So, yes! It’s been awhile. I’ve been settling in to Mississippi really well – done the whole … Continue reading UPDATE: I’m still here and I still care about you.

Why I brought my key ring to Mississippi [+ a marketing template]

keys

In a marketing sense, a KEY is an image/concept that marketers and entrepreneurs alike use to convey the idea of a shortcut or a gateway to that THING we want. For example, drinking SHAKEOLOGY is the KEY to LOSING WEIGHT (the thing your target market most likely wants if you are a health coach). 1. … Continue reading Why I brought my key ring to Mississippi [+ a marketing template]

3 ways you can make your audience feel a part of your brand (Entreprevampire Biz Tips Series)

Vampire Tip: Although the methodologies vary throughout folklore, it is generally understood that a Vampire can turn other humans into vampires. Blogger’s Note: By now, you either think I have an obsession with vampires or you think that this little journey into the Entreprevampire has been a fun ride. Either way, thanks for sticking with me this … Continue reading 3 ways you can make your audience feel a part of your brand (Entreprevampire Biz Tips Series)

I’m moving to Mississippi (yes, really — this is MAJOR)

Blue Angels - Keesler AFB - Biloxi, MS

Hey loyal friends (even if we’ve never spoken, the fact that you care enough to read this makes you a close friend to me), Some of you MIGHT already know this, but for those of you who don’t know this, I’m going to be moving to Mississippi effective November 7 for the next year (or … Continue reading I’m moving to Mississippi (yes, really — this is MAJOR)