E172 - Jocelyn Walker - Hobby Turned Touring Business - Liz Theresa

E172 – Jocelyn Walker – Hobby Turned Touring Business

Liz on Biz with Liz Theresa
E172 - Jocelyn Walker - Hobby Turned Touring Business

Jocelyn Walker is the founder of EventNiche, your go-to for effortless, all-inclusive tasting tours at wineries, breweries, cideries and distilleries in Western Mass. EventNiche has created a selection of all-inclusive tour packages for their clients. It’s more than a tour – it’s an experience!​

Useful links:

Show notes:

  • Did research and planned a tasting tour – went to three wineries with six couples – such a fun day!
  • I thought it was one and done but it was high demand.
  • I expanded and added breweries, cideries, and distilleries
  • Friends convinced me it was a business.
  • What was your first step?
  • How do you differentiate?
  • What are your goals?
  • “I believe in listening to your customers when they make suggestions because your customers have really good ideas.”
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