E35 - Danica Medeiros - Knowing the Mission of Your Business - Liz Theresa
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E35 – Danica Medeiros – Knowing the Mission of Your Business

Danica Medeiros is the founder of FarmersAreCool.com, a website she created to support New England farmers and agriculture through sustainable clothing and unique gift items. If you sign up on the website right now, you even get a coupon to use!

Useful links:

Show notes:

  • [1:00] – How Danica came to found FarmersAreCool.com.
  • [5:10] – Danica briefly shares her second business, which is a consulting company she runs with her husband.
  • [8:05] – The way Danica reaches her customers and ideal clients and how it has gone so far.
  • [13:50] – Creating boundaries around your work when you work from home.
  • [16:30] – Getting back in touch with the mission of your business (and why this matters!)
  • [21:09] – Danica explains how she sets goals for her business in a non-overwhelming way.
  • [25:45] – Danica’s biggest learning moments in entrepreneurship and in running a product-based business.
  • [29:10] – Danica’s last words!
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