Meet Liz

  • Intuitive Visibility Expert
  • Award-winning Web Designer & Developer
  • Brand Strategist
  • Graphic Designer
  • Business Healer
  • Copywriter

Who is also…

  • SNL-funny with a heart of gold
  • A Hodgkin’s lymphoma survivor
  • Cool Mom
  • A Total Maxxinista
  • Great at Drawing (see her stuff)
LT Team Headshots (2) (1)

As Seen In

Forbes
BBB
Elite Daily
Boston Business Women
The Patriot Ledger
Business News Daily
Elephant Journal

Welcome! I’m Liz Theresa. I help entrepreneurs like you rise and be the star you know you are.®

All the services we offer are completely aligned to help you be the star you know you are.®️ I care so much about you doing that that I trademarked it!

Whenever I introduce myself as a web designer, clients interrupt me and say, “But Liz- you’re so much more than that!” And it’s because high-converting websites are just the beginning of the work we get to do together. I offer a suite of impactful services that set you up to promote your brand with more confidence, ease, and motivation.

Websites we make are… 
(1) by creating brands and websites that reflect the YOU of your business;
(2) using highly-converting, non-cheesy copy to get your target market to DO the things we want them to do.

I’m from the Boston area (go Red Sox!) and my clients are totally the kinds of people I’d hang with at Starbucks talking about anything for hours over a couple of grande iced chai lattes. And, if you’re local, we may actually do this.

Does this feel like you?

If so, you're not alone. My clients feel the same.

  • You have too much experience and knowledge to not be taken seriously – because you either don’t have a website or you hate the one you have. This is called Website Shame. And it sucks.
  • You feel like you're on the brink of something amazing, but you don't know where (or how) to get started. If you don't do it now, you're not sure you ever will do it.
  • You know you're meant for MORE in this life than morning traffic, buttoned shirts, punching clocks, your office chair, that desk, and those piles of paper. And if you’ve read this far, you are. I promise. You are.
  • You're mere moments from throwing your Macbook out the window because you tried to DIY your own website. And it looks like you tried too.
  • You're in a holding pattern waiting for your life to get easier so things can happen. So you'll be "ready" for what's next. Except you also know that not moving forward may be setting you back in other areas of your life too. Relationships, your health, and so on. You think that maybe if you *just* felt proud of your work, the rest might fall into place. (And BTW – you’re totally right. It does!)
  • Stuck on a loop of not-enough-sales and too-much-hustle. It's not your fault though - you probably just don't have your business foundation figured out yet, your marketing materials sorted, your offer clarified, or your website built. Websites matter – without them, you just don’t have anywhere to convert people.

My Story

When I was little, I had no idea I’d be doing what I do now. Little Liz wouldn’t have believed me if I told her what lay ahead. She’d probably think I was speaking in tongues if I started saying words like podcast, blog, or YouTube.

Back then, I’d wanted to be an actress on Days of Our Lives when I grew up. Yes, really. That was what I thought my life was building out to. I even tried my hand working in the entertainment business but absolutely hated how rotten all the people were. I’m a total Sagittarius which means I have no B.S. tolerance. I quickly learned drama, in more ways than one, was not for me.

When I finished undergrad, I thought, “Hey. Why not go get a Master’s degree while I figure this out?” I went on to study English at Bridgewater State University. A little context for you: Twitter had only launched the February of that same year. So, it was during my two-year graduate studies program that I discovered the wild (and often ridiculous) world of online marketing. My days evolved from spending evenings at theatre rehearsals and nights writing English papers to pouring over Internet Marketing for Dummies and reading absolutely everything MarketingProfs.com had to say.

It wasn’t until I completed my MA degree that I started offering freelance web services to small businesses and entrepreneurs. That was also when I had my first AHA moment.

Any and ALL marketing you do for your business is only as effective as where you send the traffic. AKA: your website. (Hence the gorgeous pyramid graphic on the homepage.)

That was when I figured out that my little web design hobby (yes, hobby) was the real answer to helping my clients truly become the best they could be.

Why I Do It

Full disclosure: the absolute BEST part of my job is the vast impact I have on the world and in my community. We do a lot of giving back and by helping amazing people run amazing businesses, I get to touch a lot of people's lives.

Me and my brother KC after my dramatic debut as a Goose in the first grade production of <em>The Little Red Hen.</em>
Me and my brother KC after my dramatic debut as a Goose in the first grade production of The Little Red Hen.
Me today! With my son Leo and my husband James. This pic was taken at a Sox game... it was a little chilly that day!
Me today! With my son Leo and my husband James. This pic was taken at a Sox game... it was a little chilly that day!