Ashley Stanford is a Digital Marketing Consultant and Freelancing Expert. With more than 15 years of experience in the digital marketing space, she specializes in building strategic marketing plans, mapping strategy execution, and collaborating to optimize tactics that drive increased performance for clients, primarily in the Events & Entertainment space but has extensive experience working with Medical Device/Healthcare and Finance Technology sectors as well. She is also the EVP of Client Strategy at TicketSocket and Vice President and Co-Founder of Ice Cream Social.
Ice Cream Social is a widget that can easily bolt on to any website or checkout flow. On the front end, it’s Incentivizing word-of-mouth marketing in the digital world we live in today while also collecting first-party data for you on who these consumers and who their friends are on the backend. Ice Cream Social is backed by Comcast NBCUniversal SportsTech, which invested in the company in early 2022.
Across her tenure in the field, Ashley has held nearly every role in the digital marketing space, giving her unmatched expertise in customer acquisition and email, search, and content marketing.
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Show notes:
- |00:45| What kind of events does Ashley like to attend?
- |05:33| Exploring the world of ticket sales for events.
- |07:08| How effective is your strategy when you ‘shoot from the hip’?
- |11:05| Ashley answers a question she’s never been asked before!
- |18:14| How Ashley balances multiple ventures and manages their promotion behind the scenes.
- |22:45| Finding your core, desired feelings, and attracting the right energy.
- |27:34| The evolution of freedom and wellness.
