Case Study

KD Colour

"Liz is absolutely amazing! She created a gorgeous website for me and was an absolute pleasure to work with. She is so kind, fun and she always answered any questions I had. If you are looking for someone to build your website and branding, look no further! Liz and her team are the best.""

Katherine DiLaura, Award-winning Hair Stylist at KD Colour

Branding | Copywriting | Website Design | Website Development

Who is KD Colour?

At KD Colour, every appointment is designed to be more than just a salon visit—it’s your personal escape. Katherine DiLaura, award-winning stylist and colourist, specializes in creating effortlessly beautiful blondes, dimensional brondes, low-maintenance lived-in colour, and natural balayage. With nearly a decade of experience and advanced training from some of the industry’s top educators in Boston, New York, and beyond, Katherine brings a high-end yet approachable touch to every service.

Clients love KD Colour for its private suite atmosphere—an inviting space where you can enjoy laid-back energy, authentic conversation, or simply quiet relaxation while your dream hair takes shape. Using only premium, eco-friendly products, Katherine is dedicated to delivering results that not only look incredible when you leave her chair, but stay stunning between visits.

From subtle refreshes to full transformations, every service is tailored to uplift your confidence and highlight your natural beauty.

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Why did they come to us?

Katherine felt like she was acquainted with her brand – but that it wasn’t fully fleshed out. She was trying to go out on her own and felt limited by just having a page on Vagaro. She wanted a brand that felt like a VIBE – and so we set off to create it together.

How did we help them?

We created a website that has all of the cool-girl elements that resonate with Katherine’s demographic for KD Colour including a variety of textures (the blue brick and the half-circle photo crops) and vibey stock imagery that feels like it’s been pulled from a throwback issue of Vogue. We also emphasized through the copy and content one of KD Colour’s differentiators which is her private suite experience. You can even click to see a video walkthrough of her suite right on the website!

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