Case Study

North Texas Family eGuide

Branding | Copywriting | Website Design | Website Development

Who is North Texas Family eGuide?

At North Texas Family eGuide, we’re dedicated to helping families discover the best local events, activities, and resources. Whether you’re looking for a weekend festival, family-friendly restaurants, or trusted local businesses, we’ve got you covered.

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Why did they come to us?

Lauren Stockard is an incredibly brilliant serial entrepreneur. After acquiring Family eGuide, she wanted the new look and feel for the brand and website to be full-on Texas so it is obvious geographically what region the site is dedicated to. The website template itself was formerly a bit bare – so we rolled up our sleeves to give it a good ole fashioned rodeo glow!

How did we help them?

Enter: North Texas Family eGuide. Lauren also owned the domain familyeguide.com which is quite honestly a boon and an excellent domain! We created a set of custom illustrations to go with her brand I’m particularly proud of as well as a Texan color palette. The site design itself is engineered to make it easier for parents in North Texas to find family-friendly events and activities near them – and to also grow the email newsletter which is one of the most prosperous assets for the brand.

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