Case Study

RN SKN

"I distinctly remember first crossing paths with Liz at a networking event back in 2018. She truly lit up the room with her incredible energy and positive vibe! We managed to stay connected over the years, and when the big decision came to completely revamp my website and create a brand-new logo, Liz was the very first person who sprang to mind – no question about it. And wow, am I glad she was! I genuinely can't speak highly enough of her. Liz's professionalism is absolutely top-notch, her smile is genuinely infectious, and her sheer tenacity and dedication to her craft are truly something special. The outcome? My new website is nothing short of stunning – it’s everything I hoped for and more! Her entire team is fantastic to collaborate with too, making the whole journey incredibly smooth and enjoyable. Seriously, if you're on the hunt for someone who combines incredible talent with a wonderful attitude and delivers exceptional results, Liz is definitely the person you need to get in touch with. A massive thank you for everything, Liz !!"

Tobi Baker-Daigle, Aesthetic Nurse Specialist

Branding | Copywriting | Website Design | Website Development

Who is RN SKN?

Welcome to the Skin Center in Weymouth, the South Shore’s Premier Destination for High Quality Skin Care Services. Browse our revamped service menu to enhance the way you feel and glow in your skin, inside-out. Our founder Tobi Baker-Daigle, RN is truly lit up by helping her clients feel uniquely beautiful and offers a refreshingly fresh take on aesthetic services. Our treatments are all about helping you look like yourself – only better. Naturally radiant, never overdone.

Why did they come to us?

Whenever clients invest in Concept to Creation, it’s usually because they are starting out or starting over. In Tobi’s case, it was the latter. She is a veteran in healthy skincare and emphatic about enhancing your natural beauty as opposed to over-injecting. She wanted her new brand to feel more elevated, welcoming, and warm while also communicating her many years’ experience.

How did we help them?

Because her former brand identity had come to be known as “the skin center in Weymouth,” we knew that had to be part of her copy and language so people would feel at home with this new brand. Tobi and her dedicated team are also easy to find on the about page. The custom illustrations for her different services as well as the thoroughly written content for each individual services page make this site a content-juggernaut and also Google’s new BFF. RN SKN is a VIBE and we are here for it!

Gallery

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