Case Study

So Money®

"I’ve been happily working with Liz. She’s helping me build my online business and launch websites. She’s always there to troubleshoot and be entrepreneurial with me. This woman is resourceful and can do it all."

Farnoosh Torabi, Webby Award-winning Podcaster, Personal Finance Expert, Bestselling Author, Today Show Money Expert

Branding | Website Design | Website Development

Who is So Money®?

Money is Powerful. And so are you. Welcome to So Money®. In each episode of Farnoosh’s Webby-winning podcast, learn from the best, ask the big questions, and discover how to make your money work for you. With over 35 million downloads, So Money® is America’s go-to financial hosted by Farnoosh Torabi, delivering smart money strategies, real-world insights, and actionable advice to help you build wealth and live a richer life.

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Why did they come to us?

With the launch of her new personal brand site (farnoosh.tv), her old podcast site simply did not fit. Upon looking at So Money®, you’ll also see it has a distinctly different and more dramatic color palette. We needed a podcast site dedicated to her show which has its own vibe and loyal listenership.

How did we help them?

The website for So Money® was designed to truly be a home for the fans. The content is designed and oriented for supplemental content like the So Money® Membership as well as the So Money® Investing Blueprint to nurture subscribers and enhance their relationship to wealth. Although most listening happens on podcast apps, the site allows Farnoosh receive the SEO benefit of episode pages and for the episodes themselves to be indexed with a search function and category filtering tool. If you’re looking for a certain guest or topic, this website is where you need to go!

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